Autobahn Auto Center
2020 / Brand Guide | Variety of Marketing Material

Autobahn Auto Center

DATE:

December 20, 2020

CLIENT:

Autobahn Auto Center

Deliverables

Brand Mark, Brand Guidelines, Social Media, Email Marketing

Autobahn Auto Center label themselves as Boca Raton’s best auto repair and service center. Autobahn Auto Center provides people with the quality repairs and maintenance they need. At my agency, we made sure they looked the part.

Developing a Visual Personality

I was selected to head the branding for this premium mechanic shop. Starting off with helping develop a brand mark that speaks volume. The mark was inspired by the well know highway system in Germany. This popular motor way played I key part in the design. The long curving road goes from the base of the "A" to the top. Pairing this symbol with a freedom blue and a complimenting extended typeface to encourage a trustworthy and transparent brand.

Creating the silent ambassador for the Autobahn branding.

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